If you’ve had the presence of mind to trademark your business name or logo then congratulations – you’ve already taken the first step in protecting your brand’s assets. If not – let’s back up a second. Why Not? Many people mistakenly believe that trademarking is either terribly expensive or simply unnecessary, and neither could be further from the truth. [Read more…]
Naming
Registering a Trademark – A Step by Step Guide
Considering trademark registration for your brand name or logo? Here’s a simple, step-by-step guide of what to expect when seeking trademark registration before the U.S. Patent and Trademark Office (USPTO). [Read more…]
Apple tops the list of the most valuable brand with an estimated brand value of 153 Billion dollars
The value of a strong brand is indisputable and often accounts for at least 50 percent of the total market valuation
While being remembered is essential, it is becoming harder every day. A strong brand stands out in a densely crowded marketplace. Translating the brand into action has become an employee mantra. There is substantial evidence that companies whose employees understand and embrace the brand are more successful. What began as corporate culture under the auspices of human resources is fast becoming branding, and the marketing department runs the show.
Click Here To See Interesting Commentary From Cristiana Pearson at Millward Brown
Wellient launches their new web site at www.Wellient.com
Wellient empowers you to take a proactive role in your daily health routine. Working for you around the clock with personalized medication reminders, adverse interaction alerts, automatic prescription renewal counts, daily follow-up upon hospital discharge, health test monitoring, portable health records, emergency response in case of accident, medication price comparisons and traditional and non-traditional medical information tailored to what you say is important to you. Stay on track, be healthier, feel better, stress less and save time and money. Wellient is easy and low-tech for you to use, but high-tech and robust behind the scenes.
By launching a comprehensive new platform of health management and information services, they are transforming your medical history into usable and potentially life-saving information. It is no secret that a bewildering and fast-growing amount of data is available on the Web. A filtering service focused on the most reliable sources of information is needed. A service that is built around your specific needs. We are out to help change attitudes and behavior in a friendly, private and easy way.