Sometimes you can find new opportunities within an arm’s length. The Fleming Hotel in Hong Kong did just that. Considering that there is a huge demographic of male single travelers whom travel for business, why not create some special rooms for them.
Think about it. You have been working hard all day, hit numerous meetings, you have an early flight out, and you want some R&R. Want to play some mini golf or snipe the head of an enemy in Call of Duty (PS3). This hotel has designed the “His Space”
With a little effort you can segment and provide a specialty service for your existing clientele. Would love to hear other stories of people or companies who have elevated their service segment for their key clientele.