For more than 13 years, Laura has been helping companies and clients excel in their marketing and business operations by presenting goal and solution-oriented ideas, injecting out-of-the-box thinking, and working hand-in-hand with others to develop exciting and innovative initiatives. Laura’s creative and analytical mind, combined with a passion for excellence and ingenuity, have made her a valued contributor on projects ranging from high lead-generation campaigns to large-scale brand transformation efforts.
With a background in journalism, Laura brings curiosity and tenacity to every project and holds herself to a high degree of integrity in working with others. Through the years, she has worked in a variety of industries, including health care, financial, education, law, travel, and non-profit. In addition to being a go-getter, she brings professionalism and effective and consistent communication to bear in her interactions with clients and team members alike. She enjoys getting her hands dirty when it comes to diving into projects but can also see the big-picture perspective and how the pieces fit together.
Digital marketing, traditional marketing, marketing automation, email marketing, marketing strategy, SEO, print, webinars, event marketing, direct mail, sales team support, brand positioning, branding, re-branding, content development, messaging, copywriting, content management systems, HTML, CSS, creative writing, proofreading, editing, lead generation, graphics, video editing, inbound marketing, internet marketing, social media marketing, brand journalism, marketing measurement and analytics, PPC, Google Analytics, press releases, media relations, community outreach, communications management, brand and reputation management, strategic message development, mission statements, corporate social responsibility.
Born in San Antonio (hot and humid), raised in Arizona (hot and dry), Arizona State University graduate, Bachelor’s in Journalism, minor in Spanish, singer, songwriter, guitarist, pianist, former sax player, exercise enthusiast (most of the time), comedies, dramas, fine arts, astronomy, physics, fight against Alzheimer’s, long-time caregiver (to mom with Alzheimer’s), Rage Against the Machine, White Zombie, Nirvana, Run-DMC, En Vogue, TLC, Johnny Cash, Patsy Cline, travel enthusiast, I Love NYC, beach lover, serene settings, hiking, swimming, skydiving, archaeology, CSI, pushing myself to be better, true crimes, Stephen King, Michael Crichton, Anne Rice, the Bible, classic comedies, Maude, I Love Lucy, not cooking, eating good food.